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Amazon
Amazon is replacing Prime Invitee program: all invitees will lose access to the shared Prime benefits
If you shared an Amazon Prime account out of your household, you will have to open your own Prime account as of October 1st.
Carolina Muñiz - September 4, 2025
Amazon returns to Google Shopping, one month later
Amazon is publishing ads again on Google Shopping internationally... except in the United States. Why would they make this (risky) move?
Rafael Sotelo - August 27, 2025
These are the – surprising- consequences of Amazon’s departure from Google Shopping
Clicks increased and the CPC decreased, but the conversion value declined by 5.5%. We analyzed Amazon's exit from Google Shopping.
Rafael Sotelo - August 20, 2025
Amazon breaks away from Google Shopping: why?
Since July 23, Amazon has disappeared from Google Shopping worldwide: we analyze possible causes... and consequences.
Rafael Sotelo - July 28, 2025
This is Helium 10, the comprehensive all-in-one tool developed by Amazon sellers for Amazon sellers
Helium 10 offers powerful tools for Amazon sellers to optimize SEO, product research, and market analysis, boosting productivity.
Alberto González - July 18, 2025
How to set up Alerts in Helium 10 to protect your listings on Amazon
Learn how to monitor your listings and detect unauthorized changes on Amazon with Helium 10's automatic alerts.
Alberto González - July 17, 2025
How “Buy for me” works: the Amazon newest feature
Amazon wants to make it even easier for customers to find any item they need, even if it is not available directly in its store.
Carolina Muñiz - July 3, 2025
How to use Cerebro and Magnet from Helium 10 to master competitive research on Amazon
Discover how Helium 10's Cerebro and Magnet tools can enhance your ranking and increase your sales on Amazon.
Alba Chaves - June 19, 2025
Germany has just questioned the entire Amazon marketplace model. And the implications are… enormous
According to the German regulator, Amazon directly competes with external sellers while implementing rules that affect its ability to compete.
Rafael Sotelo - June 3, 2025
Nike gives Amazon U.S. a second chance six years after breaking up with the marketplace
Nike will once again sell its products on Amazon U.S. with the aim of enhancing its sales. It has also announced a price increase.
María Bastero - May 26, 2025
Amazon has launched new audio summaries with AI: this is how they work
Amazon's digital experts create brief audio summaries from product listing data, reviews, and the website.
María Bastero - May 23, 2025
Amazon creates Vulcan, a robot that can feel
We explain how the first robot with a sense of touch operates, which is revolutionizing automation in warehouses.
Noelia Fraguela - May 12, 2025
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